In this special episode, Kris and Julia share the recording of an exclusive Q&A with world #1 Rory McIlroy, which was broadcast live on December ...
Read MoreThe Turn takes a broad look at golf, not just as a game but as a business. Julia Kelly and Kris Strauss have decades of experience in the golf industry. The duo discusses trends from the golf business, equipment and more. Presented by Troon, each episode will be joined by a featured guest, promised to be a big-time expert in the industry.
An Exclusive World of Troon Interview with #1 Rory McIlroy
Posted on December 21, 2022
In this special episode, Kris and Julia share the recording of an exclusive Q&A with world #1 Rory McIlroy, which was broadcast live on December ...
Read MoreAround the World with Sven at Indian Wells Golf Resort
Posted on December 14, 2022
In this episode, Kris and Julia took the opportunity to visit with Sven Wiedenhaupt, General Manager of Indian Wells Golf Resort about his global ...
Read MorePushing the Boundaries of Simulators and "Eatertainmnet"
Posted on November 30, 2022
From a Patented Hydraulic Moving Platform, three hitting surfaces, and real-time ball flight data, to mesmerizing 3D graphics, birdsong, and cool ...
Read MoreInsights from the 2022 Troon Golfer Survey
Posted on November 17, 2022
Troon only sends its Golfer Survey once every two years, and in this episode Kris and Julia are joined by EVP Phil Green to chat about the interesting...
Read MoreFolds of Honor - Meeting Sacrifice With Hope
Posted on November 9, 2022
In honor of Veteran’s Day, Julia and Kris chat with Tony Biata, PGA Member and Senior Director of Development for Folds of Honor. Meeting ...
Read MoreBenefits of Incorporating the Deep Work Philosophy
Posted on October 27, 2022
In this episode, Senior Vice Presidents Phillip Martin and Bill O’Brien share ideas with Julia on how to incorporate the philosophy of deep work...
Read MorePerks of Curated Beverage Program
Posted on October 19, 2022
It’s not just about the ice, glassware, garnishes, or pour… beverage programming also requires strategy, creativity and collaboration. ...
Read MoreClub Operations and Greenlights
Posted on October 6, 2022
Julia is joined by colleagues Phillip Martin and Justin Herr to discuss a few key concepts of club operations, viewed through the lens of the New York...
Read MoreAn Interview with Matt Fitzpatrick
Posted on September 28, 2022
This episode of The Turn features an excerpt of Kris’ interview with Team Troon member and US Open Champion, Matt Fitzpatrick. Listen in as the ...
Read MoreTroon Family Golf Month 2022
Posted on July 1, 2022
In this episode, Julia and Kris chat with the ultimate golfing family, the Maurers. Both Lindsay and Neil are Troon General Managers, and 9-year old ...
Read MoreLogos - To Change or Not to Change?
Posted on June 15, 2022
Listen in as Julia and Kris take a deep dive on logo changes relative to brand strategy, standards guides, best practices, and more. Our guests for ...
Read MoreTroon Women's Golf Month
Posted on June 2, 2022
Looking for ways to get more women into golf? Have a listen to this episode, featuring Marissa Kulig Crow, 2021 LPGA National Teacher of the Year, for...
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